Martin Froelich
Chief Executive Officer
20 years of financial expertise.
Martin is an influential professional with a rare blend of expertise in engineering, finance, and real estate valuation. With a background in electrical engineering and a master’s degree in finance, he has dedicated his career to advancing real estate analytics, product design, appraiser training, and increasing public awareness of property tax valuation.
Martin began his career as an Electrical Engineer, developing a strong foundation in analytical thinking, system design, and innovative problem-solving. In real estate, he has shifted his focus to leading and mentoring analysts and appraisers, valuation product design and designing educational courses centered on valuation principles.
At the intersection of mass data, predictive analytics, and system design, Martin launched his latest venture—Assessorly.com. Designed for both the general public and institutional investors, Assessorly.com is a specific tool with wide-ranging applications that bring greater transparency and affordable assistance to the property tax and valuation space.
A passionate advocate for consumer education, Martin is committed to empowering individuals with the knowledge they need to navigate real estate taxes and valuations confidently. Through workshops, seminars, and digital platforms, he simplifies complex valuation concepts, enabling consumers to make more informed decisions about their property obligations.
Today, Martin continues to drive innovation in valuation practices and lead educational initiatives that serve both industry professionals and the broader community.
Richard Miles
Chief Technology Officer
Richard is a startup CTO, software engineer, and security researcher with over eight years of experience designing, building, and scaling high-performance systems across cloud, on-prem, and hybrid environments. As technical co-founder of Assessorly, he architected and implemented the platform end-to-end, translating complex valuation, tax, and spatial data problems into a scalable, audit-ready SaaS product.
Richard began his career building distributed systems and backend infrastructure, developing a strong foundation in system design, performance optimization, and security-first engineering. He specializes in turning early-stage ideas into production systems, with deep expertise in cloud architecture, spatial data modeling, CI/CD automation, and full-stack development.
His technical background includes optimizing PHP at the C level as a PHP-SRC contributor, building real-time systems capable of sustaining 100,000+ requests per second, and engineering mission-critical healthcare infrastructure at McKesson supporting over $120B in annual transaction volume, where reliability and security were non-negotiable.
An active security researcher, Richard has been recognized in DEF CON competitions and ranked Top-10 in McKesson’s internal web hacking challenge. He brings a security-first mindset to system design, informed by hands-on experience in threat modeling, exploitation, and defensive engineering.
Today, Richard continues to drive Assessorly’s technical vision at the intersection of data engineering, valuation analytics, and cloud-native system design.